Ambition 1: Raising aspirations and resilience

Sandwell is a community where our families have high aspirations and where we pride ourselves on equality of opportunity and on our adaptability and resilience.

Too many Sandwell children live in deprived households – and this restricts social mobility from one generation to the next.

Children growing up in households where a parent does not work, or has low skills, are more likely to be out of work, in low income jobs or have a low level of education attainment themselves.

Our ambition is to break this cycle by 2030. To do this, we need to:

  •  improve children’s life chances;
  •  have high expectations of children to achieve; and

  •  raise aspirations in schools and at home.

  •  We believe Sandwell’s future holds opportunity and success and that everyone has the potential to do well. We will all be bringing up our children to aim higher and expect better.